Increasing Your Online Visibility
Keyword-Rich Domains + Landing Pages
This is another hot topic of discussion in the SEO community. If you’re late to the party, it’s likely that the best domain names are already taken but it’s fine to have up to three keywords in a .com domain so long as we keep hyphenation to a minimum. Building a Landing Page specific for the keywords in your domain, will help you tap into the traffic generated by the keywords in your domain.
Understanding the SEO value of Landing Pages
For example: torontocosmeticdentist.com would be a great keyword-rich domain for a practice wanting to gain more visibility for “toronto cosmetic dentist”. The landing page focus keyword would be “Toronto Cosmetic Dentist” to help it gain more visibility and position for searches using the same keywords. We create the content for your landing page to ensure your landing page is also keyword rich and generates new leads. A landing page will also enhance the visibility of your principal website. It’s a permanent backlink.Hire us
The Best SEO Services
What is SEO and Why Your Website Needs SEO?
Search engine optimization (SEO) is a strategy for improving your site’s rankings in search engine results. This also includes identifying the keywords and phrases your target audience use when they search for similar products or services. After identifying the focus keywords, we need to work towards ranking well for those searches.
Today, SEO is an essential part of effective marketing strategies for all businesses. It is important for a good ranking and visibility but offers more real value than just that. But to fully illustrate its importance, let’s go over a few reasons to know why your site should be optimized.
For example, Over the course of one year, your brand-new website’s traffic can be increased from zero to 100,000 visitors with just SEO. If you want to bring more users to your site organically, SEO is the best way to accomplish this goal.
But the sites that appear in the organic results of the search page, directly below those paid ads, aren’t paying a cent for those rankings. While those organic results likely invested a significant amount of time and money into creating the pages that are ranking in those spots, they appear on page one because the browser’s algorithm thinks they provide value to users.
As a result, they’re earning organic traffic without spending a cent.
According to a research, 62% of consumers turn to search engines first when they want to learn more about a new business, product, or service — and 41% use them when they’re ready to buy.
If you want your website to be part of your target audience’s online research process, it needs to show up in search results for keywords related to your products or services. Having a strong online presence will not only help you reach your marketing goals but will also increase your brand awareness.
And with SEO optimization, your business can also become a part of that research and learning process.
This works best if you combine your SEO efforts with content marketing. When you create informative, educational and valuable content, you can build trust and credibility with the potential customers early in their research phase.
As your website moves up in the search results, you’ll see an increase in your organic traffic and more clicks for your target keywords than your competitors.